It’s Your Choixce

5th September 2022

The first ever fashion retailer in the world to let the customer pay what they want

Introducing Choixce, a revolutionary (and slightly bonkers) new way of shopping for men and children up to 18 years old. The members only fashion website allows for a certain number of people to enjoy the luxury of their in-house personal shoppers who build them a box of clothes based on their desires, with no subscription required. The customer then receives the box and pays as they wish!

The Concept

Choixce is a members only personal styling service for men and children of all shapes and sizes, no matter what the occasion. From wardrobe basics, holiday attire to being suited and booted, let their experienced team of stylists work their magic and shop just for you.

Simply create your profile so your dedicated stylist can get to know your style, preferences and size, and then chat to your stylist who will browse their 10,000 sq ft warehouse to handpick you the finest items within 24 hours. Whether you prefer email, live chat, phone or Whats App, your designated stylist is at the tip of your fingertips, hassle free.

Pay a refundable styling fee of £10 for kids or £20 for men, and within a day or two, you will receive a smart Choixce delivery packed with a selection of bespoke pieces tailored for you. Try on your items from the comfort of your own home and then decide what you want to pay. After all, it is your Choixce.

For items which aren’t quite right, simply pop them back in the box within 14 days and return for free. For the items you want to keep, you can log in to your account and pay as you wish!

The Catch

As Choixce is an exclusive member-only website, whilst customers are encouraged to pay what they want, if you don’t pay fairly your membership is quickly revoked and someone on the waiting list will take your place.

However, Choixce aren’t that brutal. At check-out you can see a payment slider which guides you. It shows you what on average members are paying each month (with approximately 70% off), or if you want to be generous you will quickly gain a Gold Member Status where you get access to luxury brands and first dibs on new stock and brands.

The Brands

Choixce work with leading designer brands and stores from around the world to deliver men and children a super chic and luxury wardrobe. From major designer names, to smaller yet luxe brands, everything they handpick is of the finest quality, stylish and current. It would be telling if they told you which brands.. they like to keep it a surprise.

If you have preferred designer brands you love, simply let your stylist know and they can pick you items which may be in stock. Alternatively, they will work to your preferred style and match you with like-minded brands.

Sustainability and Pre-Loved

A Choixce stylist likes to make their customers feel the best version of themselves, however they wanted to go above and beyond this and offer this to the local community too. Choixce have therefore started a Pre-

Loved arm whereby customers are encouraged to send back in their box clothes they no longer wear. The Choixce stylists then work with local registered charities to send these clothes out to those less advantaged who will massively benefit from the delivery. By doing this, it also prevents unwanted clothes ending up in landfill and contributing to the world’s never ending global warming issue.